Hey Reader,
Does it feel like your content is drowning in the ocean of content in your niche?
Are you struggling to stand out and attract more of your target audience and ideal clients?
If you answered yes to either of those two questions, it might be because you aren’t communicating what sets you apart from everyone else in your content.
Here's the truth...
Educational content isn't enough anymore (especially now that AI has made it easier than ever to create)
So what should you do instead?
Well, you don't need to post more content...
You don't need to take inspiration from high-performing content in your niche...
And you certainly don't need to get more followers or engagement...
Right now, most people on Instagram are posting the same stuff...
- How to...
- 7 tips to...
- 4 mistakes to...
- Steal this hack to...
You've probably been posting a lot of this yourself.
The problem...
While this kind of content does work great for building your audience (especially at the start)...
When you focus solely on it, your content blends in with everyone else’s.
This makes standing out impossible.
The shift you need...
Don’t just educate in your content, you also need to share...
- Your ideas and philosophy,
- Your stories/personal experiences,
- Your unique mechanisms for getting results for your clients.
This is how you create content that makes you stand out from everyone else and attract more of the right followers and ideal clients to you.
You don't need to be better.
You need to be different.
And the best way to do that is through your personal stories/experiences, philosophy, and mechanisms. These are all things that are unique to you so when you infuse them into your content, you create unique content.
Are you a coach or service based business owner?
If you want to infuse your stories, philosophy and mechanisms into your content so you can stand out in your niche and attract more of your target audience and ideal clients…
Book a FREE call with me now and let's put together a gameplan for you.
Talk soon,
Niyo
